District Training

Club Officers

Club officers are best served by consistent, professional, and engaging training that supports the brand, enhances member experience, and helps them grow as leaders. The materials provided by Toastmasters International are the standard of quality and consistency that should make up the core of District-sponsored club officer training.

Resources

Training Activities

Training Materials

Make the most of your training time with this ready-to-use training session that follows an engaging, well-structured format.

You should also plan to use some of the topic- and role-specific training resources below.

Club Officer Training Building Blocks

Before club officers join you for training, give them the tools to begin the year with confidence and competence! The following items should be reviewed before attending the first Club Officer Training of the program year:

Club Success Plan

The Club Success Plan is the first step toward delivering club excellence. Successful leadership is reflected in membership achievement, experience, engagement, and retention. Develop officer mindsets to make effective planning a natural, consistent habit: identifying and addressing common barriers to planning, critiquing plans, and implementing best practices.

Marketing

Marketing: the initial “conversation” with prospective members. Marketing drives prospective members to get curious, check out the scene, and decide whether the club culture is a fit. In this session, club officers will examine prospective member motivation; craft corresponding marketing messages; and identify communication channels, tools, and resources that support club marketing efforts.

Prospective Member Engagement

New members are exciting; they supply fresh ideas, energy, and potential while helping shape and strengthen the club. In this session, club officers will discuss approaches to converting prospective members using the Prospective Member Journey.

Member Engagement and Retention

A thriving club environment begins with its members. High engagement drives member achievement, which leads to membership growth and strengthened community. In this session, club officers will develop strategies for retaining members and re-engaging past members.

Quality Club Meetings

Club meetings are the premier venue for acknowledgment and achievement in the Toastmasters program, a place for members to practice skills and receive feedback and recognition. Meetings shape relationships, morale, and directly impact member retention. This session will advance a shared understanding of what a quality club meeting looks like and assist club officers in developing strategies for delivering great meetings.

Building a Healthy Team

This training teaches club officers the traits of a healthy team, how to identify behavioral styles and how to build trust.

Building on Achievement for Continued Success

This training has club officers reflect on their clubs’ challenges and opportunities for Moments of Truth and their Club Success Plan.

Creating a Quality Club

This training teaches club officers about the importance of the member experience, the Toastmasters brand, Moments of Truth, and the Distinguished Club Program.

Effective Meetings

In this session, club officers will look critically at meetings and learn how they can contribute, facilitate, and lead more effective meetings.

Enhancing Evaluations

Leading the Club to Success

This training teaches club officers motivation, delegation, coaching and SMART goal setting, as well as guiding them through the creation of the Club Success Plan.

President

The purpose of this session is to help presidents understand their role in the Toastmasters club.

Secretary

The purpose of this session is to help secretaries understand their role in the Toastmasters club.

Sergeant at Arms

The purpose of this session is to help Sergeants at Arms understand their role in the Toastmasters club.

Training Club Leaders

Guide for planning and presenting club officer training.

Manual

Treasurer

The purpose of this session is to help treasurers understand their role in the Toastmasters club.

Vice President Education

The purpose of this session is to help Vice Presidents Education understand their role in the Toastmasters club.

Vice President Membership

The purpose of this session is to help Vice Presidents Membership understand their role in the Toastmasters club.

Vice President Public Relations

The purpose of this session is to help Vice Presidents Public Relations understand their role in the Toastmasters club.