Welcome to The Wow!Factor Project

THE YEAR OF THE WOW!

The goal? To raise the bar of clubs across the globe to be more uniform and top-performing. As International President Lark Doley puts it, “this will be our new gold standard!”

Ready, set, wow!

1. On your mark…

Clubs should begin by doing a deep analysis. Be proud of accomplishments but be realistic about what needs tweaking. Find the gaps and areas of weakness during the first month.

2. Get set…

Next, fill in the gaps during the second month, striving to be ‘the best club possible.’ Hold open houses and recruit new members.

3. Go!

By the third month, clubs should be in full force to pump up their wow factor! Get members to think and say “wow!” when they attend a meeting.

Targets to hit:

• Re-assess Toastmasters goals.
• Improve club experience to meet goals.
• Promote club mission to share membership benefits.
• Publicize when and where clubs meet.
• Retain members by supporting personal and professional goals.
• Recruit new members through open houses.

Show and tell us!

Follow these three simple steps* to participate:

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Reflect, analyze and assess your current club experience.

Film a one-minute video telling us what makes your club so great and different.

To submit, email marketing@toastmasters.org for upload instructions. To post on social channels, use #wowfactor.

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*Videos that do not comply with these instructions will not be utilized.

Something to watch before you start recording your Wow!Factor:

Utilize tools and resources

to improve meetings and be the best club you can be:

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Club Quality Checklist

Evaluate your club with this helpful resource.

See Checklist  

Better Speaker Series

These modules are designed as 10-15-minute educational speeches for your club, offering practical tips to benefit all members.

Learn More  

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Moments of Truth

This brochure outlines how to create a positive first impression of your club and deal with situations critical to club success.

Read More  

Leadership Excellence Series

A learning set to help members learn the skills they will need to be successful leaders inside and outside of Toastmasters.

Download Set  

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New Marketing Materials

Find Your Voice and Your Path to Leadership are essential club marketing brochures in full color.

Explore Materials  

Successful Club Series

Modules in this series address the quality of club meetings and offer tips on attracting and maintaining members.

See Modules  

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Open House Flier

Use this flier to promote your open houses.

Get Flier  

Wow!Factor Tools Store

Be the best club you can be with customized meeting signs, sidewalk signs, banners and more, available for purchase. And check out the free Open House PowerPoint!

Shop Now  

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   What is the Wow!Factor Project?

   The Wow!Factor Project invites all club leaders and members to raise the bar to the new gold standard of creating a successful Toastmasters club. Tips and resources will be highlighted on Toastmasters social channels. Additionally, clubs are encouraged to submit a one-minute video entry showing/telling how they created a successful club.

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   What is the correct way to reference this project in writing?

   The Wow!Factor Project is correct, with ‘Wow!’ appearing in italics and Wow!Factor written as one word. For the hashtag, use #wowfactor with no exclamation point.

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   Why is it important for my club to participate?

   Throughout The Wow!Factor Project, you can learn how to continue your club’s success or find ways to help your club achieve success through top-performing club meetings, improved member retention and strong leadership.

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   How can I stay up to date on The Wow!Factor Project?

   Keep current with The Wow!Factor Project by following Toastmasters International social channels (Facebook, LinkedIn, Instagram, YouTube and Twitter) for updated posts highlighting topics from the Better Speaker, Leadership Excellence and Successful Club series modules. Also, stay tuned for video entries featuring clubs around the world!

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   Who can I contact with questions about The Wow!Factor Project?

   You can email the Marketing Support Team at marketing@toastmasters.org.

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   Where can I find the modules and module topics referenced in The Wow!Factor Project posts?

   Throughout The Wow!Factor Project, various module topics from the Better Speaker, Leadership Excellence and Successful Club Series’ will be featured. Club leaders and members can download the entire series sets on the Toastmasters website at www.toastmasters.org. You can also find the series download links below. Better Speaker Series Set Leadership Excellence Series Successful Club Series Set

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   What do I need to know before submitting my club’s Wow!Factor video?

   First, make sure your club is ready to wow us with what makes it so great and different. Then, we encourage you to watch the Toastmasters International 9 Tips to Create a Better Video tutorial found on the Toastmasters YouTube channel here to ensure your video meets quality standards. After you film your video, ask yourself if you’d be proud to share it with prospective members and Toastmasters International. If the answer is “yes,” send it in!

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   How can I submit a Wow!Factor Project video entry?

   To submit a video entry, please email the Marketing Support Team at marketing@toastmasters.org for instructions and the Toastmasters International Digital Upload link.

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   Where can I find video entries that clubs have submitted?

   Follow Toastmasters International social channels (see “How can I stay up to date…” above) for updated posts.

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   When can I submit my club's Wow!Factor Project video? Is there a deadline?

   Toastmasters International will begin accepting video entries on February 5, 2019 to allow time for clubs to complete their assessments and prepare for open houses. At this time, there is no deadline to submit a video in The Wow!Factor Project. If a deadline is established in the future, it will be communicated via Toastmasters International social channels and this webpage.

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   How can I access The Wow!Factor Project webpage?

   You can access this webpage in the main navigation under Membership, Leadership Central and Resources tabs. Additionally, a direct link to this page will be found in the Quick Links section at the bottom of the Toastmasters International homepage.

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If you don’t see your question, please email marketing@toastmasters.org.